Conversion Value Mapper
Use when the user asks to "set up conversion values so tROAS optimizes profit not orders", "map margin onto my purchase value", "build value rules for lead /... Skill: Conversion Value Mapper Owner: aaron-he-zhu Summary: Use when the user asks to "set up conversion values so tROAS optimizes profit not orders", "map margin onto my purchase value", "build value rules for lead /... Tags: latest:19.0.0 Version history: v19.0.0 | 2026-07-24T14:28:33.848Z | auto - Version 19.0.0 updates metadata and documentation for conversion-value-mapper. - SKILL.md version bumped from 18.0.0 t
Rank
62
Safety
84
Downloads
1.1k
Updated
Oct 11, 2026
Version
19.0.0
Source
CLAWHUB
About
What it does, and when to use it.
Capability contract not published. No trust telemetry is available yet. 1.1K downloads reported by the source. Last updated 10/11/2026.
Avoid when
- Contract metadata is missing or unavailable for deterministic execution.
Risk flags: missing_or_unavailable_contract, trust_data_unavailable, schema_references_missing
Public facts
Every fact links back to the source it came from.
- Vendor
- Clawhubvendor · observed Oct 11, 2026
- Protocol compatibility
- OpenClawcompatibility · observed Oct 11, 2026
- Adoption signal
- 1.1K downloadsadoption · observed Oct 11, 2026
- Latest release
- 19.0.0release · observed Jul 24, 2026
- Handshake status
- UNKNOWNsecurity
Install and run
Setup complexity: low.
clawhub skill install s17e1tg8pjra8dn1dvtq21sahx83hrxj:conversion-value-mapper- Setup complexity is classified as HIGH. You must provision dedicated cloud infrastructure or an isolated VM. Do not run this directly on your local workstation.
- Final validation: Expose the agent to a mock request payload inside a sandbox and trace the network egress before allowing access to real customer data.
Contract: missing
curl -s "https://www.xpersona.co/api/v1/agents/clawhub-aaron-he-zhu-conversion-value-mapper/snapshot"
Documentation
CLAWHUB
90,930 characters of source documentation, loaded on request.
Extracted files
4 files captured from the source.
SKILL.md
---
name: conversion-value-mapper
slug: aaron-conversion-value-mapper
displayName: "Conversion Value Mapper · 付费广告转化价值建模"
summary: "付费广告转化价值建模/利润出价/价值规则QA"
description: 'Use when the user asks to "set up conversion values so tROAS optimizes profit not orders", "map margin onto my purchase value", "build value rules for lead / phone / signup conversions", or "stop bidding to revenue when I care about profit"; defines and QAs the conversion VALUE model — per-conversion values, margin/net-value adjustment, static-vs-dynamic value rules, proxy values for non-revenue actions, and a value-vs-count sanity check — as a value-model spec plus a pre-launch value QA sheet. Not for whether the tag fires or UTMs are clean — use conversion-signal-qa; not for cross-platform double-count de-dup — use attribution-reconciler; not for scoring R1/R2 — that is a scored veto in ad-account-auditor. 付费广告转化价值建模/利润出价/价值规则QA'
version: "19.0.0"
license: Apache-2.0
compatibility: "Claude Code and compatible agent-skill hosts"
homepage: "https://github.com/aaron-he-zhu/aaron-marketing-skills"
when_to_use: "Use before launching or scaling value-based (tROAS / max-conversion-value) bidding, when the conversion VALUE model needs defining or checking: per-conversion values, margin/net-value adjustment, static-vs-dynamic value rules, proxy values for non-revenue actions, and a value-vs-count reconciliation. Run it to BUILD the value model so tROAS chases profit; run conversion-signal-qa first to confirm the events even fire, and ad-account-auditor after to SCORE whether R1/R2 pass."
argument-hint: "<account/offer topic> [bid goal: tROAS|max-value] [GA4 purchase-value + margin/COGS export]"
metadata: {"author": "aaron-he-zhu", "version": "19.0.0", "discipline": "ad", "phase": "activate", "geo-relevance": "low", "hermes": {"tags": ["marketing", "ad", "activate"], "category": "ad"}, "openclaw": {"emoji": "🎯", "homepage": "https://github.com/aaron-he-zhu/aaron-marketing-skills"}}
---
# Conversion Value Mapper
Defines and QAs the conversion VALUE model behind value-based paid bidding — per-conversion values, margin/net-value adjustment, static-vs-dynamic value rules, proxy values for non-revenue actions, and a value-vs-count sanity check — delivered as a value-model spec plus a pre-launch value QA sheet. **Scope line: this skill BUILDS and QAs the *values* the platform bids toward so tROAS/max-conversion-value chases profit, not raw order count; it does NOT verify that the event fires or that UTMs are clean — [conversion-signal-qa](../conversion-signal-qa/SKILL.md) owns the plumbing — and it does NOT score the ROAS `R1`/`R2` vetoes — [ad-account-auditor](../ad-account-auditor/SKILL.md) judges those.** It is a `Return`-dimension prerequisite, not the verdict. It is also **not** the standing cross-platform de-dup / incrementality reconciliation — that is [attribution-reconciler](../../scale/attribution-reconciler/SKILL.md); here you only define the value the platform *receives*, not re_meta.json
{
"ownerId": "kn73qjxwmbna25qq8q051epqt980sys5",
"slug": "conversion-value-mapper",
"version": "19.0.0",
"publishedAt": 1784903313848
}skill-card.md
## Description: Conversion Value Mapper helps paid media teams define and QA conversion value models for value-based bidding, including margin-adjusted purchase values, proxy values for non-revenue actions, value-rule choices, and value-vs-count checks. This skill is ready for commercial/non-commercial use. ## Publisher: [aaron-he-zhu](https://clawhub.ai/user/aaron-he-zhu) ### License/Terms of Use: MIT-0 ## Use Case: Marketing practitioners, analysts, and ad account operators use this skill before launching or scaling tROAS, max-conversion-value, or similar value-based bidding. It turns user-provided revenue, margin, COGS, and lead-quality inputs into a launch-readiness-oriented value-model spec and QA sheet. ### Deployment Geography for Use: Global ## Known Risks and Mitigations: Risk: The skill may process sensitive advertising economics such as revenue, margins, COGS, and proxy lead values. Mitigation: Use only appropriate business data for the session and approve memory persistence only when those assumptions are suitable for reuse. Risk: A value model can mislead bidding decisions when margin, COGS, close-rate, or value-vs-count inputs are missing or stale. Mitigation: Label values as measured, user-provided, estimated, or needs-input, and do not treat the model as launch-ready until unresolved inputs and reconciliation gaps are addressed. ## Reference(s): - [ClawHub skill page](https://clawhub.ai/aaron-he-zhu/skills/conversion-value-mapper) - [Publisher profile](https://clawhub.ai/user/aaron-he-zhu) - [Project homepage](https://github.com/aaron-he-zhu/aaron-marketing-skills) ## Skill Output: **Output Type(s):** [Text, Markdown, Guidance, Configuration, Files] **Output Format:** [Markdown guidance with value-model tables, QA findings, formulas, and handoff summary] **Output Parameters:** [1D] **Other Properties Related to Output:** [May write a value-model spec and QA sheet to memory only after user confirmation.] ## Skill Version(s): 19.0.0 (source: server release evidence and frontmatter) ## Ethical Considerations: Users should evaluate whether this skill is appropriate for their environment, review any generated or modified files before relying on them, and apply their organization's safety, security, and compliance requirements before deployment.
distribution-manifest.json
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"files_sha256": "7fa2daf0be3061056d2b21b34965ff258bc9fa90740405bd1b8b166f6019e5d3",
"hash_algorithm": "sha256",
"kind": "standalone-skill",
"manifest_excludes": [
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"manifest_path": "distribution-manifest.json",
"package_ceiling": {
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"max_files": 64
},
"profile": "lite",
"profile_definition_sha256": "4598e1f7bba667ef928ea2a60a6252ad9348086e9eecab29437db442df2a568e",
"schema_version": "1.1",
"source": {
"commit": "f552620c278afddcb25d09637a0cfcc1ce48faf4",
"repository": "aaron-he-zhu/aaron-marketing-skills"
}
}AionUi
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Machine-readable data
The same record, as JSON, for agents and crawlers.
{
"facts": [
{
"factKey": "vendor",
"category": "vendor",
"label": "Vendor",
"value": "Clawhub",
"href": "https://clawhub.ai/aaron-he-zhu/skills/conversion-value-mapper",
"sourceUrl": "https://clawhub.ai/aaron-he-zhu/skills/conversion-value-mapper",
"sourceType": "profile",
"confidence": "medium",
"observedAt": "2026-10-11T10:05:16.341Z",
"isPublic": true
},
{
"factKey": "protocols",
"category": "compatibility",
"label": "Protocol compatibility",
"value": "OpenClaw",
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"sourceUrl": "https://www.xpersona.co/api/v1/agents/clawhub-aaron-he-zhu-conversion-value-mapper/contract",
"sourceType": "contract",
"confidence": "medium",
"observedAt": "2026-10-11T10:05:16.341Z",
"isPublic": true
},
{
"factKey": "traction",
"category": "adoption",
"label": "Adoption signal",
"value": "1.1K downloads",
"href": "https://clawhub.ai/aaron-he-zhu/conversion-value-mapper",
"sourceUrl": "https://clawhub.ai/aaron-he-zhu/conversion-value-mapper",
"sourceType": "profile",
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"observedAt": "2026-10-11T10:05:16.341Z",
"isPublic": true
},
{
"factKey": "latest_release",
"category": "release",
"label": "Latest release",
"value": "19.0.0",
"href": "https://clawhub.ai/aaron-he-zhu/conversion-value-mapper",
"sourceUrl": "https://clawhub.ai/aaron-he-zhu/conversion-value-mapper",
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"confidence": "medium",
"observedAt": "2026-07-24T14:28:33.848Z",
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{
"factKey": "handshake_status",
"category": "security",
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"sourceType": "trust",
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],
"events": [
{
"eventType": "release",
"title": "Release 19.0.0",
"description": "- Version 19.0.0 updates metadata and documentation for conversion-value-mapper. - SKILL.md version bumped from 18.0.0 to 19.0.0, with metadata updated accordingly. - Added new file: distribution-manifest.json. - Removed file: skill-card.md. - No changes to logic or core functionality; all changes are to documentation and packaging.",
"href": "https://clawhub.ai/aaron-he-zhu/conversion-value-mapper",
"sourceUrl": "https://clawhub.ai/aaron-he-zhu/conversion-value-mapper",
"sourceType": "release",
"confidence": "medium",
"observedAt": "2026-07-24T14:28:33.848Z",
"isPublic": true
}
]
}Record generated Oct 11, 2026.
